McClain Marketing Group
Media Strategy
​Every business needs a business plan, and this should contain a marketing/sales plan. The Marketing Plan is the physical document and the "road map" for the journey of the business. Within this is the marketing strategy, which is the method and approach for your marketing and sales activity.
This will detail the marketing tactics and tools along with the measurement and review.
This is more often than not the first question we ask a business - "let's see your marketing plan?"
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Social Marketing
Social media such as Twitter, Linkedin, Facebook and Youtube are becoming more useful. Keeping up to date with this media, and having the time to consistently update your accounts can be challenging. There are huge benefits in using these in communicating to your customers and prospects along with increased search potential typically to your websites
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Digital Marketing
Social media such as Twitter, Linkedin, Facebook and Youtube are becoming more useful. Keeping up to date with this media, and having the time to consistently update your accounts can be challenging. There are huge benefits in using these in communicating to your customers and prospects along with increased search potential typically to your websites.
We can assist you by either training in the processes or the running of the accounts
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Maerket Research
​Client's often ask us to obtain information on markets, sectors, products, competitors, customers and prospects. It may be that you are entering a new sector with an existing or new product. We discuss with you your requirements, and agree a brief. Much of the research we do is “desk” based, and therefore highly cost effective
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Branding & Identity
​Advertising is appropriate for businesses typically where there is a wide and large audience.
Contrary to many, particularly in the smaller business area, we believe that advertising still has a place in your marketing tool kit. The ease of measurability, short time to action and personalisation of digital marketing, has spotlighted advertising. However with the appropriate message, creative and position traditional advertising still has its place
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Website Design
​McClain Marketing Group will construct your business a presence on the internet, such as a website, blog, or social media.
We will construct a website, register your domains, and arrange hosting that works for your business objectives